If you were to speak to any SEO specialist to ask them whether your current SEO is effective or not, they would almost certainly go through a process of checking a series of optimisations that should be made as part of an SEO campaign. The ones they are likely to focus on most are the…
Ask a random selection of business owners and CEOs how SEO could benefit their businesses, and amazingly some of them will ask you “What is SEO?”. Many others are likely to give you a reply along the lines of “It helps you get noticed on Google”. It is somewhat alarming to realise that only a…
If you own or run a local business, doubtless you will have heard arguments for and against instigating a local SEO campaign. Those against tend to be those who have tried to make local SEO work in the past and failed. The reason they failed with local SEO is normally for one of two main…