7 SEO Questions Every Website Owner Should be Answering Yes To

7 SEO Questions Every Website Owner Should be Answering Yes To

If you were to speak to any SEO specialist to ask them whether your current SEO is effective or not, they would almost certainly go through a process of checking a series of optimisations that should be made as part of an SEO campaign. The ones they are likely to focus on most are the on-site optimisations for the simple reason that, as these occur on a website you presumably control, then they are easiest to put right if necessary.

How each SEO specialist would carry out the checks may differ, with some using a checklist, others may have software and tools, and some may simply ask you a series of questions. Many business owners find the latter option the easiest as it is a case of simply answering “Yes” or “No” to the questions being asked. As such here are 7 core SEO questions to which you should be able to answer “Yes” if your website is properly optimised.

Do All The Internal Links Within Your Website Work?

Whilst external backlinks get talked about the most in SEO, that should not diminish the power and importance of internal links within your website. However, for that power to be realised, all your internal links must be working. Any that do not is a black mark when Google crawls your website, so regularly check that all your internal links are working.

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7 Ways To Ensure Your Domain Name Helps Rather Than Hinders Your SEO

7 Ways To Ensure Your Domain Name Helps Rather Than Hinders Your SEO

You may have heard the question, “What’s in a name?”. Well, when it comes to websites and where they rank in Google, their name, or to be more precise, their domain name, can mean a lot. This stems firstly from the fact that when Google is placing importance upon where a keyword related to a website is located, at the top of that hierarchy is the domain name. This means if your domain name exactly matches a keyword, it goes a long way to improving your rankings.

Of course, this should not mean that you should drop everything and try to find a domain that exactly matches your main keyword. Why? Well, unless you are lucky or looking for a domain within a very narrow niche, it is more than likely that the domain you are seeking has already been taken. That does not mean they all are, but finding an exact match domain is a lot more difficult than it has ever been.

Whether you can find an exact match domain or not, there are additional ways you can ensure your domain name helps your rankings rather than hinders them. These come from many years of research done by SEO experts and also from some of the advice that Google has published. So, here are seven tips on choosing the optimal domain name.

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