One of the benefits of the internet, and recently a necessity during the Covid pandemic, is that it provides the ability to have meetings and conferences online, and that includes those where the subject being discussed is digital marketing
Before, during, and after the pandemic there have been countless digital marketing contracts agreed upon, planning meetings held, and performance discussions held on platforms like Zoom, Whereby, and Microsoft Teams.
There have also been numerous digital marketing training courses, seminars and conferences held online, all of which we are sure were positive experiences for attendees. However, we hope you will agree that being able to meet others face-to-face, especially those with similar interests as you, such as digital marketing, is by far the best way to experience these events.
Now that most countries are moving past Covid and returning to some degree of normality, the option of holding conferences in person has become a possibility again. For this reason, we want to emphasise to anyone pondering whether to attend a digital marketing conference, why it can be so beneficial. Better than that, we are going to give you not one, but seven reasons why that is so.
Meet Influencers And Experts In Person: For many, the #1 benefit of attending live digital marketing conferences is the chance to meet some of the big hitters in their industry and have the extremely rare opportunity to seek their advice, help, support, and wisdom first hand and face to face.
Discover New Tools: One of the exciting elements of digital marketing conferences is that there will be one or more new tools, apps or software which are not yet released where not only can you get first sight of them, but you can also purchase them for a huge discount before they go on general sale.
Learn The Latest Tactics And Techniques: Another huge advantage of attending digital marketing conferences is that the speakers will be hand-picked experts who have unique and groundbreaking tactics and strategies that you can subsequently use to help your clients’ campaigns and augment their results.
Networking Opportunities: The number of new business contacts, partnerships, and even friends which are created during live conferences is huge, and it is also an opportunity for you to become known to others. This could lead to business opportunities and even the chance for you to be a speaker at a future conference.
Renew Your Enthusiasm: When you watch and listen to someone on stage giving a powerful presentation with gusto and passion, some of their positive energy rubs off on you. Live conferences are responsible for many entrepreneurs returning to their businesses with renewed enthusiasm and feeling massively motivated.
Get Away From Your Desk: Too many business owners, including digital marketers, can find themselves in a rut and seemingly unable to escape their desk and PC or laptop. Attending a live conference gives you a chance to get away from all that for a few days whilst doing something positive for your business.
They Are Fun: Maybe not mission-critical, but you deserve to have fun, surely? Live digital marketing conferences invariably have opportunities to socialise with the other attendees and often prove to be when much networking and deal-making happens. Otherwise, it is a chance to unwind with like-minded individuals.